

So why not set goals much higher than deem worthy from the beginning?” It is a classic example of “Shoot for the stars. He says “Any goal you set is going to be difficult to achieve, and you will inevitably be disappointed at some point along the way. His logic for setting goals that are bigger is logical. At the core, The 10X rule is that “ You must set targets that are 10 times what you think you want and then do 10 times what you think it will take to accomplish those targets”. Grant describes The 10x Rule as “ the Holy Grail for those who desire success” and that it “ is a discipline”.

It is quite a confident statement to say that a rule is the ONLY difference between success and failure, but Grant is definitely a confident man and the title sets the tone for the whole book.

I spend a lot of my time reading about success, so when I came across The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone I immediately added the book to my to-read pile.
